Fashion seems to be discussed more and more in the golf
industry. Virtually every golf media
outlet has a resident “golf fashion expert” and blogs covering apparel are
popping up continuously. For those of
you that don’t find yourselves particularly interested in the subject, I have
narrowed it down to the three questions you really should be asking. If you missed my intro post to these questions,
take a minute to catch up by reading
HERE..
Q #1: Why should I care about golf fashion?
This question actually applies to apparel choices in general, not just golf apparel.
Typically women pay more attention to how they look, while men pay more
attention to how they perform. However,
men still love attention. Oh come on,
you know you do! The fact is, you will
get more attention by putting more effort into assuring what you wear looks
good. You don’t have to start
subscribing to GQ or Details and spending your Saturdays at high-end
retailers. However, there is something
you need to hear. Are you listening?
What you wear matters. Period.
Ask yourself, why DON’T you care more about what you wear? Men get bored with a lot of things in life,
but wearing the same clothes is not one of them. The truth is, most men (I said most) are lazy
and don’t want to take the time to put a nice looking outfit together. They find a comfortable style that they like, and
they stick with it. It never crosses
their mind to wear something different and unique. Men usually hate the process of shopping and
they don’t like a lot of choices. They
tend to shop at the same retailers and purchase the same brands, whatever it takes
to end the task of shopping as quickly as possible. Hit home?
Answer #1: Your apparel can help you work your way to the
top.
Chances are, quite often your golf outings are either work
related or you are in a position to network with those in your foursome, be it
with clients or others that could be helpful business connections. These fellow
golfers may be people you have known for years, or those you are just now
getting acquainted with. In case of the
latter, give yourself the best chance to succeed at impressing them. First impressions are made based on
appearance. People see the clothing on
your body before you ever open your mouth.
Snap judgements are made. A well-put-together style increases perceived
status and competence. The reality is people
will automatically respect you more if you are dressed sharply, whether that is
fair or not. If you appear sloppy, people
will doubt that you can be trusted with anything important. Not a reaction that typically leads to successful
business endeavors.
Answer #2: Your apparel can earn you more respect from fellow
golfers.
Dressing fashionably can also increase your status and
popularity with your peers. A lot of
guys purchase clothing items based on peer pressure and a demonstration of
financial stability, not on fashion trends. I am not saying this approach is
right, it is actually quite vain, but it happens, and it works because we live
in a materialistic world. Your apparel
is a reflection of who you are to others.
Reflect pride, confidence, assurance, attention to details…and others
will be drawn to you. There is also a transformation affect. If you don’t naturally have these
characteristics, your clothing can dictate how you behave and respond to
situations, giving you the edge you need.
Answer #3: Your apparel WILL help you impress the ladies.
Sure you have heard it said, women love a man in uniform,
but have you ever witnessed the attraction first hand? Trust me.
It cannot easily be resisted. Our
military takes great pride in making sure every detail of their uniforms are impeccably
worn, and it has quite the positive effect on women. Take note fellas! A fashionable man gets more attention from
women. He is instantly more attractive
and well-received. Also, are you one of
those guys that only sticks to the basics?
Women notice a man that can wear color and unique items. Boring clothes might = boring dude.
You tracking with me?
What you wear matters. No need to
let choosing the right apparel overwhelm you, just start thinking about
it. Craft a style that represents who
you are, and who you want people to see you as.
Plan ahead so that you don’t have to think too hard about what to wear
when you are in a rush. Look back through some of my previous “Wear This Not
That” posts for tips on how to get started.
Reach out to your wife, girl friend or female friends for some
assistance. One step at a time in a pair
of nice looking shoes and you will be well on your way toward a sharp look and
more respect in no time.
Style inspiration photos by Korean LG Fashion Group's label Hazzys. Not currently available in the US.